SEO

Build your website's expertise, authoritativeness, and trustworthiness with Search Engine Optimization

Your website needs more visits from potential customers. It also needs to do a better job driving results for your business. The competition for those customers is only growing and the only way you will beat them in search is through digital marketing and search engine optimization.

93%

The number of online experiences that begin with a search engine.

source: SearchEngineJournal

5/5

Benefits of SEO

SEO is a fundamental aspect of website marketing.

Increase Website Traffic

Boost Paid Search Performance

Long-Term Growth

SEO

Organic Search

Blue Magnet goes beyond rewriting page title tags and meta descriptions by creating conversion funnels on the website to do more with the web traffic the site is currently getting.

Get found

Local Search

Blue Magnet builds out listings on all the major local aggregators which filters down to dozens of other sites using Moz Local. Additional citations are created on hotel specific sites as well in order to improve the hotel’s performance in the Local Pack on Google.

local search
seo on page

Visible Content

On-Page Optimization

Using keyword research, Blue Magnet adjusts page titles, headers, image alt tags, and page copy to provide the best information related to the topic being optimized for. Process includes bi-annual Health and Opportunity audits as well as monthly page audits and updates as needed.

Improve your authority

Link Building

The more relevant sites linking to your site improves your site’s authority which improves how well your site does in search. Blue Magnet performs link parity audits and outreach campaigns as needed to keep your site competitive.

link building

Site Architecture

Technical SEO

On a monthly basis, the website is reviewed for site speed, site errors, and bad links. Site errors, broken links, spelling errors, form health, and site back-ups are performed monthly.

Achieve Position Zero

Voice Search Optimization

Through the use of industry standard data mark-up (schema) and guidance from Moz and SEMRush, we optimize the information on hotel websites to be used by Google in their search engine results page features, like answer boxes to get our clients in the coveted Position 0 on the SERP.

Pay-per-click Ads

Paid Search

A paid search campaign targeting these potential customers is managed through an ad auction system, using keyword bidding and an array of targeting strategies, to present tailored ad messaging and links on the search engine results pages (SERP).

Improve Website efficiency

Conversion Optimization

Getting traffic to your website is half the battle, getting that traffic to take revenue driving action is the other half. Blue Magnet relies on user data to improve onsite conversion.

computer simple
seo copywriting

Keyword Integration

Copywriting

Blue Magnet develops enticing copy tailored to reach your campaign goals. Best practices include creating new, relevant, and search engine optimized copy for each unique page of your website.

 

 

Your Trusted SEO Partner

Why Blue Magnet?

Best Practices

Processes constantly reviewed and updated to meet the current standards.

Engaged SEO Managers

The team learns your business and industry, keeping an eye on competition and trends.

Data Driven Marketing

Marketing campaigns and actions are based on data from analytics and market reports.

No Surprises Here

What to Expect
from Stress-Free Marketing

Digital marketing done right is complex, composed of dozens of moving parts that all need to work together in unison.  Let Blue Magnet worry about the website hosting, ad campaigns, content updates, search visibility, and conversion rates so you can focus on what you do best: running your business.