A Guide to Improving Your Website’s Conversion Rate
A brief look at your current Google Analytics set up can tell you plenty about your website. More specifically, it can tell you if you
A brief look at your current Google Analytics set up can tell you plenty about your website. More specifically, it can tell you if you
When reduced to its simplest form, most hoteliers want their digital marketing efforts to achieve one primary goal for their property: increase profitable direct bookings.
Congratulations, you are building a new website! This is an exciting time where you will be making important decisions on how to best represent your
You have taken beautiful photographs of your property, written thoughtful descriptions about your rooms, and created a website to tell guests about your hotel. After
Blue Magnet Interactive sent five of their team members to Chicago’s largest content marketing conference, Content Jam, where they learned countless content marketing tips and
Hosting events at your hotel can be an excellent way to attract potential guests and boost engagement with your current followers. No matter the event,
Some hotels are cookie-cutter. Most are not. Think about your hotel right now. It has a unique space – perhaps the restaurant with the best
When discussing Pay Per Click (PPC) strategy with a client, our team is often asked, “Why are we bidding on our hotel’s name? We should
Every hotel has the dreaded and unavoidable period where bookings slow down and revenue drops. This low booking period varies depending on the hotel. Every
Mobile devices have been a disruptive factor in many industries — and the travel industry is no different. Your hotel website has been evolving for
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