Email Marketing
Reliable marketing with strong returns
Our customized campaigns, engaging content, inviting subject lines, and personal approach make it easy for your business to reach its most valuable customers and produce tangible results.
For every $1 you spend on email marketing, you can expect an average return of $42.
source: litmus
Benefits of Email Marketing
50 years old and still boasting one of the highest returns of any digital channel.
Targeted Messaging
Strong ROI
Build Loyalty
LEAVE IT TO US
Easy Email Marketing
Blue Magnet creates and manages customized email campaigns so you don’t have to. Our email marketing services include strategy and campaign management, list management, email template design, mobile optimization, copywriting, conversion optimization, integration, quality assurance, and performance reporting.
Increase Open Rates
Engaging Design
At the start of your email marketing services, Blue Magnet will design and develop the concept for your email template, including structural layout, visual elements, and copy blocks. The email design will be tested for quality assurance, ensuring the email displays properly in email platforms.
Plan Your Path to Success
Campaign Strategy
From initial campaign topic development through campaign execution, your dedicated Blue Magnet email marketing expert will collaborate with you every step of the way to ensure our email strategy is inline with your marketing goals.
Increase Open Rates
List Management
We manage and collect new subscribers through our email signup tool on your website. Prior to an email campaign, these new highly-qualified emails contacts will be added to your email list and categorized accordingly. After each email campaign, the email list is optimized to increase performance on future campaigns, removing unsubscribed and inactive users.
Word Choice Matters
Copywriting
Blue Magnet develops enticing copy, subject lines, preview text, and email headers tailored to reach your campaign goals. Best practices include creating new, personalized, and relevant copy for each unique campaign.
A/B Testing
Conversion Optimization
Blue Magnet A/B tests subject lines to determine what best drives conversions and enhances copy accordingly to increase your email open rate. Email content is optimized to effectively guide readers to the call-to-action buttons.
Why Blue Magnet?
Your email campaign is only as good as its open rate. Blue Magnet consistently achieves higher-than-average open rates.
Always know how your email campaign is performing. Track booked rooms back to your latest email blast with Blue Magnet.
No need to lift a finger creating your email. Provide us with your goals and we’ll assemble, distribute, and track your entire campaign.
No Surprises Here
from Stress-Free Marketing
Digital marketing done right is complex, composed of dozens of moving parts that all need to work together in unison. Let Blue Magnet worry about the website hosting, ad campaigns, content updates, search visibility, and conversion rates so you can focus on what you do best: running your business.
