Imagine this scenario: you are looking for the perfect gift for a friend or family member and furiously searching Google for a present. After a day or two, you notice those same products are now re-appearing as advertisements across the web. Sound familiar?
#Hashtags are seen everywhere these days. If you are actively posting content on social media without hashtags, they could be the missing piece in your hotel’s social media strategy.
Growing your hotel’s email list can be difficult. While cultivating quality subscribers over a disengaged mass quantity should still be a priority, you may be missing opportunities to grow your numbers with people you know are already engaged.
Every now and then you are going to need to take a step back, look at your website objectively, and determine what is working and what is not. It is easy to become attached to certain ideas and elements on a site and stick to ideas that are not actually helpful and that, in some cases, may even be harmful.
As digital marketers, we can ramble off best practices for your hotel’s social media accounts, websites, and search engine optimization until we lose our voices. While our team members are all experts in their fields, we know that we do not know everything. It is important to gather outside insight and gain a fresh perspective when it comes to digital marketing.
Web design is like a fine wine, complex and dynamic. It combines a multitude of skills and knowledge that have an influence on how well a site will be perceived by any given audience. Web design trends change greatly from year to year, constantly raising the digital design bar.
Content is king in the eyes of the search engines, and a great search engine optimization strategy begins and ends with great content. If your content does not satisfy the user’s search intent, you are not going to ranks as well as you could in the search results. So how do you write quality content that the search engines will display to users?
Inspired by the cult classic movie This is Spinal Tap, our motto throughout 2018 was, “Does your digital marketing go up to 11?” From celebrating our 11 year anniversary to partnering with extraordinary new hotels and winning design awards for our new custom websites, 2018 has been a year of challenging the status quo and amping up the volume on who Blue Magnet is and what we do.
Many hoteliers reach out to digital marketing agencies like Blue Magnet looking for a panacea. “What is the one thing we should be doing that will put us ahead of the competition?” they ask with a hungry look in their eyes.
You have a stellar hotel with potential for even more wedding business, but it is not generating the kind of wedding bookings you know it should.
You are in luck because you selected the best guide for generating more wedding revenue to hotels.