Digital Marketing Blog
Hotel Digital Marketing: The Tangible Benefits of Why You Should Hire an Agency
Tips for Successfully Pitching to Influencers
Influencer Marketing has been making quite a buzz lately. Not only is it a great way to get your brand in front of a wide
Metrics To Follow For A Successful PPC Campaign
When it comes to directing high-value traffic to your website, a strategic, well-planned pay per click (more commonly known as PPC) campaign can do incredible
5 Effective Steps to Market Your Hotel Using Social Media Influencers
We live in the age of social media influencers. Brands across the globe utilize this powerful marketing tool to promote everything from sports drinks to
Metadata Matters to Your Digital Marketing
How do you reach and actually show potential guests that your hotel exists and is the perfect fit for them? The easiest and most concise
How to Increase Hotel Restaurant and Bar Revenue through Community and Marketing
First, a joke: A sandwich walks into a bar. The bartender says, “Sorry, we don’t serve food here.” Ba dum tss. Corny humor aside, all
5 Content Ideas to Spice Up Your Social Media in 2019
Has your hotel’s social media fallen flat? Are your engagement rates dropping? Do your posts seem repetitive? If you answered yes to any of these
Why Your Hotel Needs Blogger Outreach as Part of Your Holistic Marketing Plan
When doing research on products and travel accommodations, many people turn to the internet or friends for recommendations. Bloggers have become the online best friends
SEO vs. PPC Which is Right for You?
In the digital marketing landscape there are many different options to ensure your hotel website is visible to potential guests. When marketing your website through
Why Does My Hotel Need A Social Media Manager?
Social Media is all about living in the moment, whether that means sharing a photo of a meal or a selfie at the hottest event
How to Drive Revenue Through Targeted Facebook Ad Campaigns
Targeted Facebook ad campaigns can be a great source of revenue for your hotel, especially if you take advantage of big events in your local
3 Ways to Encourage User Generated Content from Guests
A solid social media strategy is composed of many moving pieces – from honing in on who your target audience is down to the type
Hotelier's Basic Guide To Remarketing: From Bounce to Bookings
Imagine this scenario: you are looking for the perfect gift for a friend or family member and furiously searching Google for a present. After a