Imagine this scenario: you are looking for the perfect gift for a friend or family member and furiously searching Google for a present. After a day or two, you notice those same products are now re-appearing as advertisements across the web. Sound familiar?

As digital marketers, we can ramble off best practices for your hotel’s social media accounts, websites, and search engine optimization until we lose our voices. While our team members are all experts in their fields, we know that we do not know everything. It is important to gather outside insight and gain a fresh perspective […]