“A picture is worth a thousand words.” There is a reason that this popular saying by Tess Flanders resonates with many people.
As a hotelier, you may be wondering how to make your social media content more authentic, personable, and unique to your own hotel.
“Choosing the Right Social Media Channels For Your Hotel” was originally published Tuesday, February 16, 2016 as part of Hotel Business Review’s annual feature on
Having a successful social media campaign can boost your hotel’s awareness, increase visits to your site, and ultimately drive engaged followers to book a room.
As social media becomes a larger and more powerful marketing tool for hotels, consumers are getting more particular about which brand and business pages they
Vine is the newest app to sprout into the social media scene. The free mobile app is to video what Twitter is to text: a
What is user-generated content? What do Wikipedia, YouTube, and Tripadvisor all have in common? They are all websites that rely heavily on user-generated content.
As a hotelier, you rely on many different tools to sell your product: professional photography for marketing collateral, training programs for the sales team, advertising
Congratulations! You’ve taken the big leap and jumped into the unknown and ever-changing (sometimes overwhelming and scary) realm of social media. You have read and