Six Facebook Don'ts

Are You Guilty of These 6 Facebook Don’ts?

Facebook still reigns supreme as the top used social channel, boasting over 1.86 billion active users. There is no doubt that it is a powerful tool, but in the words of Spiderman’s Uncle Ben, “With great power comes great responsibility.” Once you create a Facebook Page for your hotel, you open up the lines of communication with potential guests and start to establish yourself as an authority in your local area.

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Blog - 5 Most Common SEO Mistakes

The 5 Most Common SEO Mistakes on Independent Hotel Websites

Most hotels use a website to market themselves online, either using the pages a brand offers or using an independent site. If a hotel’s website can appear on the first page for a relevant, high volume search term, then they will see a significant increase in website visits (which will, ideally, lead to more reservations and revenue).

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360 VR Media Implementation

Websites are constantly fighting each other in a digital war for your attention. People’s time spent online is a valuable currency for a website. Your goal should be to prove to users your site is the most unique and enriching experience they can have, and the next cutting edge tool to do this is virtual reality.

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Blog - Front Desk SEO

Front Desk SEO: Meta Descriptions

When launching a new site or even a new page, the meta description is one of the last things written. Everyone knows it is important, but after writing and optimizing the content for 30 pages of a new site, the chore of writing the meta description grows from a minor task to a major challenge.

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