Digital Marketing Blog
Why Continuous Learning Is Essential To Your Hotel's Success
Plain and simple, change is constant – when it comes to both digital marketing and the world around us. Your hotel guests change constantly and so do their wants and needs. Ensuring that your hotel evolves along with your guests and paying attention to detail …
How Paid Media Can Help Your Hotel Compete Intelligently
Every hotelier inevitably runs into a period where bookings are lower than they would like for them to be. One popular strategy to help out
Powerful Digital Marketing Metrics Hoteliers Should Pay Attention To
As a hotelier you are tasked with many responsibilities, including overseeing day-to-day operations, managing staff members, and ensuring that your guests have a positive experience
The Future of Search Engine Results
Google’s goal is to bring users more relevant results quickly. Google AI is constantly analyzing how users are searching and the way searches are phrased
Mismanaging Your Social Channels Could Be Hurting Your Hotel
It is vital to keep your social media accounts healthy to ensure maximum visibility as well as drive revenue for your hotel. When a channel
How Effective Social Media Listening Can Improve Account Performance
Are you ready to take your hotel social media to the next level? In this day in age, it is probable that your hotel has
How to Increase Hotel Direct Bookings
The online travel marketplace is cluttered and can be a confusing place for travelers. From online travel agencies to search engine result pages changing to
How to Fix Mobile Issues in 2020: Solve Improper Mobile Optimization
Back in 2013 when we first discussed “crimes against mobility,” mobile traffic was on the rise but not yet the intensive, everyday use we see
2020 Hotel Web Design Trends and Why We Won't Need Them Much Longer
Chances are, if you are reading this blog you have an interest in staying on top of ongoing trends, keeping a pulse on what is
2020 Social Media Marketing Trends
In the ever-changing social media landscape, it is always important to stay on top of the latest trends. The second you look away from your
How Hotels Can Use Social Media To Rank Higher In Search Engines
Can being active on social media help you rank higher?
Blue Magnet's Year in Review: 2019
What a proud year this has been! 2019 was a year of strengthening our roots – recognizing what aspects of Blue Magnet define us and
Future Proofing Your Hotel Website
Keeping up with the constant change in styles and formats within web design can be difficult, but it does not have to be.
